I signed up for Facebook back when it was still only available to university students. At that time, it was that cool place where you could go write something funny on a friend’s wall or poke your crush. But as the network opened up to everyone else and started running ads, things changed.
In those early days, I remember my friends and I making fun of the ads the algorithms would choose for us. The ads in our feeds were all about getting married or having children and we were still in our early twenties with no plans of doing either.
But as time passed, the ads became hyper-focused on our own particular interests. Facebook is particularly good at creating these targeted ads, since it knows so much about us. That means that a visit to the site to update your status will expose you to a whole host of ads that you might not be able to say no to. That’s why I’m giving you some suggestions on how to block ads on Facebook. Removing temptations can be a crucial part of sticking to your budget! That’s why it’s important to now how to block Facebook ads.
There are various ways to get around seeing these highly targeted ads, from blocking ads entirely, to strategies that will make it harder for Facebook to target ads to you.
1. How to block Facebook ads with a browser extension
Imagine if you could install an extension onto your browser and that magically blocks ads on Facebook. Well, that’s precisely what Adblock does. Adblock is a free extension that works with all browsers and even has an Android app. Not only does it block Facebook ads, but it also block out all other advertising online as a bonus!
Browser extensions are the only options to completely block ads from Facebook, but some of the other suggestions below allow you to control what kind of ads you see. Why would you use those methods? If you want to help support Facebook to keep the service free, but don’t want to see highly targeted ads or particular kinds of ads.
2. How to block Facebook ads individually
If you don’t like a particular ad that Facebook puts in your feed you can easily keep it from appearing ever again. Click on the X and choose the option not to show that ad again. That’s all you need to do to block a particular Facebook ad.
3. How to block Facebook ads by not clicking
If a company is advertising on Facebook and it looks interesting and potentially tempting, you’re better off searching for them online than clicking through to the advertisement. Your clicks help tell Facebook which ads are going to work best on you. I know that if I click on an ad on Facebook, suddenly all the ads that I get are for similar products. If you are trying to save and have a weakness for a particular kind of product, clicking on it will just ensure that’s all you’re going to see.
4. How to block Facebook ads by limiting the info you share
If you only share a minimum amount of information on Facebook, they’ll have a harder time matching ads to you. While you’ll still see ads, they won’t be heavily targeted and they’ll be less likely for things that you’ll want to buy.
5. How to block Facebook Ads by using a private browser
Lately, I’ve found that the ads I get on Facebook match up to the things I’m searching for elsewhere online. Did I just look at reviews for umbrellas on Amazon? The next thing I know, Facebook has an umbrella ad in my feed. This is because third party sites share date with Facebook and then pay Facebook to advertise to you. They do this through ‘cookies’ but by choosing the private browsing option on your browser or manually disabling cookies, you can keep Facebook from knowing where you’ve been and therefore keep them from providing these customized ads.
6. How to block Facebook ads by opting out of certain targeted ads
You can block ads like the one I mention above that are tailored to your online search history by opting out of these kinds of ads via the Digital Advertising Alliance in the USA, Digital Advertising Alliance of Canada in Canada or the European Digital Advertising Alliance in Europe. This won’t block Facebook ads entirely, but it will stop these highly targeted ads.